I collaborated with a small team of designers and web developers to design a website for our client.
As the Creative Director and Graphic Design Lead, I established design guidelines and best practices. I ensured the website was consistent and that all visual assets aligned with our client’s brand identity. I used Adobe InDesign, Illustrator, and Figma to create a logo, wireframes, sitemaps, color palettes, styles, and pages. I presented these assets to my client for approval before sending them to the development team.
As a result, our client received a visually appealing and consistent website, a logo, and branding materials. The assets I created suited the client because they built upon her existing brand identity and aligned with her creative vision and business goals.